Facebook is a Pay-to-Play Social Network

Facebook is a Pay-to-Play Social Network

Let’s face facts here, Facebook is a pay-to-play social network. There are countless well-intentioned posts on social media saying that success on social media is all about community and quality content. While there is some truth to that, the reality is that...
Online and Offline Business Presence Synergy

Online and Offline Business Presence Synergy

Your brand’s online presence has a direct correlation to the overall effectiveness of your business. When your online presence, or “digital footprint” has been created properly and is being managed correctly on a daily basis it has a significant...